In 2011, The Standard Chartered Mumbai Marathon raised 12.16 crores towards charities and NGOs across Mumbai. Through their participation in the Marathon, 138 corporate companies played a large role in the fundraising effort.
Over the past 11 years, the Marathon has grown into a fantastic event for NGOs, corporates and individuals to come together towards creating social impact. Why should a corporate company take advantage of the incredible exposure and community engagement opportunity that comes with the Race day?
Photo by Cory Goldberg
The Corporate Challenge is a category which allows corporate companies to participate in the Mumbai Marathon on behalf of a nonprofit organisation of their choice. Besides the visibility and exposure provided by the large scale event, there are multiple other benefits for corporate companies that choose to engage in the Marathon.
From a CSR perspective, participating in the Corporate Challenge Marathon category is an incredible opportunity to contribute to an NGO, while simultaneously taking part in Mumbai’s single largest community event. This encourages both community development and also supports the wider NGO sector and the social causes that local NGOs focus on.
The Corporate Challenge also provides an unmatched teambuilding opportunity. By running in the Marathon and contributing to a social cause that they believe in, employees have a chance to work towards a common goal together.
“At the Marathon, the team spirit is great, adrenaline is high, and everyone has an amazing time,” said Wendy D’Souza of Air Mauritius.
“It’s important for Air Mauritius to do our bit to contribute to education, and it’s a fantastic HR opportunity as well.”
In 2012, Air Mauritius will participate in the Mumbai Marathon for their 4th year in a row, taking advantage of an incredible platform for teambuilding, CSR, and community engagement. To participate in this year’s Marathon in the Corporate Challenge, write to email@example.com